We use Content Management System because it helps us to speed up the development process, so we do not have to invent the wheel, and the time we save at that step, we spend it customizing our client’s pages the way they want.

Even thou, there are multiple CMS in the market like Joomla, Drupal or Magento, to name a few; we rather work with WordPress because of the following reasons:

1. WordPress is an open source project that empowers people to create, share content, and network with people with similar interests.

2. We want to design interactive websites, websites that are a type of networking tool; that’s why we choose the largest blog platform in the world to help our customers improve the relation they have with their brick and mortar customers, and the possibility to build new ones with their target audience online.

3. WordPress is the most popular and faster growing CMS in the market. It powers 25% of the Web, according to W3techs. Its market penetration is a good sign of platform quality and usability.

4. Beyond popularity, WP offers over 40, 000 plugins to extend the functionality of your site to your specifics needs. They can be implemented by simple clicking and uploading, or can be customized to do what you need to do. You can delete any extension in a matter of seconds if that is not what you are looking for.

5. WordPress websites are easy to use by our customers. They do not need technical knowledge to edit, delete, update or hide any post or page on their site. It is as simple as working with a text editor and empowers our customers to be in control of every piece of their content.

6. WordPress brings by default a role management that helps our customers to administrate their site. There are five types of user’s roles (Administrator, Editor, Author, Contributor, and Subscriber) and each one define which activities a user can or cannot do on the website. Each role has a set of capabilities, and they work in a hierarchical scheme. The Administrator role, at the top of the pyramid, can change themes, edit content, delete post, and moderate comments; the subscriber, at the bottom, can only change his profile and leave comments. Let’s say you need that one of your employees writes a post for your site, and another one must proofread it before its publication, for those tasks, you can assign the Contributor and Editor role, respectively. That way, you have control of the entire website while allows others to update the pages the way you want.

7. Last but not the least, WP offers frequent security updates to protect your site from common hacker attacks. Since version 3.7, WordPress offers automatic background updates to alert and keep your WordPress site up to date and free from potential vulnerabilities